Are you a blogger or a reviewer who likes to recommend products? Referral programs let you earn a small percentage of a sale whenever they lead a customer to certain sites like Amazon, Nordstroms and Best Buy.
However, those referral programs can be extremely complex and may not be worth it for anyone who's not a full-time reviewer. A company called Maven wants to change that, combining the profits of a referral program with the ease of a Pinterest board, allowing anyone who has a recommendation to earn something for their suggestions.
Users can post products from more than 3,000 retailers, including high-end fashion stores, electronics warehouses and big-box stores. They can add items by searching for them on Maven or by using the “Mavlet,” a bookmarklet that grabs items from retailers' webpages.
For each item, Maven does the hard work of generating the custom referral link from its partner sites. The item can then be added to a "board" with similar items. Boards can be shared via links on social networks or embedded in articles and on websites, allowing trendsetters to easily monetize their recommendations.
When a reader clicks on the recommended item, they are taken to a store page like Amazon or Target and the recommender will get credit for generating that sale.Maven’s users get a set percentage of every item bought through their links, with some retailers offering 20 percent or more of the sale. The company takes a small cut of each referral bonus.
“Maven was built to encourage peer-to-peer recommendations and reward those who are good at it,” said CEO and co-founder Jess Waldeck. “We try and create a large net of possibilities because we're not really focused on a certain industry,” Waldeck said. “What we want are people that are willing to use their network to share and willing to share their recommendations to earn.”
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